A micro market is an area in a large shopping center or supermarket that is smaller than the rest to allow for narrower, more specialized products and services. Micro markets offer small-format retail that offers convenience and snack items. Nearly all food, drinks, and other items can easily be displayed using reach-ins or touch screen dispensers. These services are often provided in conjunction to larger retail stores. However, you might find independent vendors who have set up shop on the premises.
What is a micromarket? There are many companies that have taken advantage of the availability of kiosks and vending machines offering a quick and convenient method for customers to purchase goods or services from a central location. Restaurant owners and managers can support micro markets by offering their own fast food service, but still having some control over what their employees do. Kiosks offer a great solution as they are often located at customer service counters, providing both a place to sell and directing employees for tips and direction.
What is a Micro Market? A micromarket is distinguished from a traditional retailer by certain characteristics. The checkout process is generally faster than at most other types of establishments, especially restaurants. This type of environment provides a fast turnover rate, allowing clients to move quickly between different services offered in the same location.
What is a Micro Market? One of the unique aspects of micro markets is that the entire location is closed off, providing no pedestrian traffic flow. This is usually done using Plexiglas panels that block all outside access. Customers will need to be trained to gain access to the interior. Many establishments prohibit pets and children under 12 years old from being alone in the building. This can be a problem for establishments that have many break rooms. Most businesses have a policy about who can enter the building without a child.
What is a Micro Market? Many locations have been designed around specific beverage themes, such as a bar for coffee and chocolate, a lounge for sodas and lattes, a sports bar for beer and liquor, and others. Many of these bars and lounges are designed to accommodate their specific beverages, often requiring separate registers for each beverage. A popular concept in these beverage centers is a "cavity cooler" that offer ice cold beverages, but has a shelf life of less than an hour. Others allow customers to fill the cooler with their preferred beverages, and then have it delivered directly at their tables.
What is a Micro Market? Micro Market is a misnomer as these specialty stores are not usually found in grocery shops. These stores typically only carry small quantities of a few select beverages. However, Micro Markets may offer healthy food items such sandwiches, salads or juices.